Maritime logistics is the backbone of global trade, but tracking shipments across vast oceans has always been a challenge. With the global Automatic Identification System (AIS) market expected to grow from $260 million in 2021 to $440 million by 2030, at a CAGR of 6%, the push for more efficient and reliable vessel tracking solutions has never been more critical. Delays, lost containers, and inaccurate ETAs continue to disrupt supply chains worldwide.
This is where real-time vessel tracking powered by AIS data comes in. By leveraging automated tracking and historical insights, businesses can eliminate manual inefficiencies and make smarter, data-driven decisions.
What is AIS Data and Its Role in Vessel Tracking?

The Automatic Identification System (AIS) is a real-time tracking technology used in maritime operations to improve vessel monitoring and navigation safety. It automatically transmits a ship’s identity, position, speed, and course, enabling other vessels, port authorities, and logistics providers to efficiently track and manage global freight movements.
AIS data is collected through transponders installed on vessels. These transponders continuously send signals containing key information, which terrestrial stations and satellites receive. Terrestrial AIS covers coastal areas up to 40 nautical miles, while satellite AIS provides global tracking, extending coverage to open oceans.
By integrating both terrestrial and satellite AIS data sources, Vizion ensures comprehensive, real-time vessel tracking worldwide. This integration allows for accurate, standardized tracking information, enhancing shipment visibility and improving overall operational efficiency.
How AIS Data Powers Smarter Vessel Tracking

AIS (Automatic Identification System) data is revolutionizing the maritime industry by providing real-time, reliable vessel tracking that enhances efficiency and reduces the potential for delays.
- Eliminating Manual Tracking Inefficiencies: AIS data automates the process of vessel tracking by continuously transmitting ship positions, speed, and voyage information. This removes the need for manual data collection and reduces the risk of human error, ensuring real-time updates for more efficient maritime operations.
- Reducing Shipment Delays with Accurate ETAs: One of the key benefits of AIS is its ability to provide real-time vessel position updates, allowing logistics operators to predict Estimated Time of Arrivals (ETAs) more accurately.
- Enhancing Visibility with Integrated Tracking: When integrated with container tracking solutions, AIS data provides a full end-to-end visibility of shipments. By linking container tracking numbers with live vessel positions, supply chain managers gain greater control over cargo movements, reducing uncertainties in global shipping.
- Improving Supply Chain Decisions with Standardized Data: AIS operates on a standardized global protocol, ensuring consistent and reliable vessel tracking data. Supply chain managers can leverage this structured data to identify route inefficiencies, optimize cargo handling schedules, and mitigate risks related to unexpected disruptions such as port congestion or adverse weather.
Key Features to Look for in a Container Visibility Solution
To ensure seamless logistics and supply chain efficiency, a container visibility solution must provide the following:
- Real-Time Updates: A reliable solution should offer continuous vessel tracking, providing live updates on container movements from origin to destination.
With Vizion businesses receive instant status changes, reducing uncertainty and enabling proactive supply chain management.
- Historical Tracking Data: A robust container visibility solution should provide access to both live and historical shipment data.
Vizion enables shipment monitoring 30 to 90 days before arrival while providing access to 10 years of historical data, offering deep insights into supplier and logistics movements.
- Port Event Notifications: Timely alerts on vessel departures, arrivals, and delays help anticipate disruptions.
Vizion provides automated port performance tracking and port activity monitoring, ensuring better planning and reduced downtime in cargo handling.
- Seamless Integration: A container visibility solution should effortlessly connect with existing enterprise systems to streamline data flow.
Vizion seamlessly integrates with TMS, ERP, and logistics platforms, ensuring accurate data synchronization and enhanced supply chain efficiency.
Conclusion
AIS data is revolutionizing maritime logistics by enabling real-time vessel tracking, reducing delays, and enhancing shipment visibility. With automated updates, standardized tracking, and seamless system integration, businesses can optimize supply chain operations and make data-driven decisions. As global trade expands, advanced container visibility solutions are essential for maintaining efficiency and competitiveness.
Maximize the Efficiency of Your Supply Chain with Vizion:
- Real-Time Container Tracking: Gain access to the most complete, standardized, and detailed container tracking events via API or user interface with real-time container tracking data.
- TradeView: Monitor the live flow of any company's shipments 30 to 90 days before arrival to destination and analyze trends across 10 years of historical supplier, product, and logistics movement data. With 900 million shipment records, 140+ attributes per shipment, coverage spanning 190 countries, and comprehensive HS code data, TradeView empowers data-driven decisions that optimize global trade management.
Logistics Performance Hub: Access a comprehensive suite of global logistics datasets, including Port Performance, Port Activity, and Port Pairs, to analyze shipping trends, port throughput, container dwell times, and real-time port activity, enabling smarter decision making about containerized freight movements.
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